There is a particular kind of Pakistani conversation that begins with “Don’t tell anyone.” It usually involves a name. Someone from university. Someone from Instagram. Someone a friend introduced. Someone they have been talking to for months ...
Let us stop pretending. Patriarchy in Pakistan is not a misunderstanding. It is not an accident of culture. It is not a side effect of religion. It is a system. And like every system, it survives because it benefits those at the top. We speak proudly of ...
In Pakistan, Ramadan no longer begins with the sighting of the moon. It begins with a sale. Before the first fast, our phones are already buzzing. “Ramadan Collection Launched.” “Barakat Deals.” “Limited Eid Edit.” Brands ...
This is a question many Pakistanis ask quietly, often in private conversations, never out loud. Not on television. Not on social media. Sometimes not even at home. On paper, Pakistan is a Muslim country with deep faith woven into everyday life. Mosques are ...
In the upscale neighborhoods of Karachi, Lahore, and Islamabad, a significant social change is quietly unfolding. Divorce rates among Pakistan’s urban elite are on the rise. Once considered taboo and a source of social disgrace, divorce is now becoming ...
Walk through the streets of Lahore’s Liberty Market or scroll through Instagram feeds curated by Gen Z influencers in Islamabad, and you'll witness a Pakistan that looks very different from the one envisioned decades ago. Women in hijab recording makeup ...
Every evening, millions of households across Pakistan tune into prime-time dramas that revolve around broken trust, toxic in-laws, and silent wives enduring it all. These stories might be fictional, but the emotions they stir are anything but. They resonate ...
A decade ago, few could have imagined that a smartphone, a ring light, and a stable internet connection could form the foundation of a lucrative career. Yet today, thousands of young Pakistanis are doing just that—building digital personas, monetizing ...
“Hope this email finds you well.” It’s the line we see in every professional message, yet for so many of us in Pakistan, it couldn’t feel more out of touch. Between back-to-back Teams calls, the constant hum of WhatsApp groups for ...
Take a second and picture this: Instead of bronzed Brits lounging in swimwear under the Spanish sun, you’ve got a group of young, single Pakistanis chilling in a beautifully restored haveli in Murree. No bikinis. No margaritas. Just designer lawn, chai, ...
In Pakistan, where family portraits are expected to come with a father at the head of the table, the single mother remains a quiet defiance of tradition. Her story isn’t told often—not because it’s rare, but because it makes people ...
In a world overwhelmed by division, injustice, and spiritual emptiness, the message of Islam feels more relevant than ever. As wars rage on, moral boundaries blur, and humanity drifts further from the path of compassion, the fractures within modern society ...
Avinash Rajwani’s journey from a small town in Sindh, Pakistan to international fashion platforms reflects the evolution of a designer driven by creative vision, cultural storytelling, and global artistic ambition. Born as FNU Aveenash, Rajwani ...
A new kind of buzz is brewing in Pakistan and it’s not just from caffeine. Welcome to the world of coffee raves—where espresso shots fuel dance floors and café culture collides with underground beats. Once reserved for quiet conversations ...
In Pakistan, the pressure on women to “show up” is relentless. Emotionally, socially, and physically. From attending back-to-back dawats to being the perfect host, wife, mother, or daughter-in-law, the expectation is clear: keep smiling, keep ...
Artificial Intelligence isn’t a future threat. It is already here, automating jobs, disrupting industries, and reshaping economies at a pace few imagined. In the United States, Europe, and even parts of Asia, governments are scrambling to respond with ...
Eid morning used to begin with the scent of sheer khurmasimmering in the kitchen, the sound of laughter echoing through the house, and a flurry of last-minute kurta ironing. It was a day of reunion, prayer, simplicity—and above all, meaning. But in ...
“Beta, science lo. Warna kal ko regret karoge.”“Arts? Are you serious? Is that even a degree?”“Do you want to end up teaching in a school for 20,000 rupees?” It’s a question almost every student of the humanities in ...
Eid in Pakistan has always been a time of joy, reflection, and community. But in recent years, the run-up to the holiday has increasingly been dominated by glitzy brand campaigns, designer lawn drops, and celebrity-fronted fashion films that feel worlds apart ...
In the world of classical dance, few voices resonate with as much passion and purpose as Momina Farooq Khan’s. With a journey deeply intertwined with Kathak, theatre, and cultural storytelling, Momina’s work is a testament to the power of movement ...
