THE OLIVE EFFECT | WHY GIGI AND BELLA’S BRIDESMAID MOMENT JUST REDEFINED FALL COLOR MOODS
There’s something quietly revolutionary about the Hadid sisters’ approach to fashion even when it’s for a family affair. When Alana Hadid tied the knot in an intimate garden ceremony, her supermodel sisters didn’t just play bridesmaids, they set the tone for the season. Both Gigi and Bella Hadid walked down the aisle in olive-green gowns, proving that neutral doesn’t have to mean beige, and that green can be serene, sophisticated, and still impossibly cool.
Bella, known for her bold fashion instincts, opted for a vibrant halter-neck gown by Raisa Vanessa with a ruffled train that danced with each step, equal parts ethereal and modern. Gigi, meanwhile, took the understated route in Deme by Gabriella’s Suzie dress, a long-sleeved, draped olive piece that looked like it had been plucked straight from a Botticelli painting, only updated for 2025. Together, they embodied two sides of the same hue: sensual and soft, striking yet calm.
And just like that, olive green, a color once reserved for military fatigues and autumn trench coats became fashion’s new love language.
THE SHADE THAT SPEAKS ALL LANGUAGES
Olive has always lived in the background of our wardrobes, but this year, it’s taking center stage. Across the world, from Vogue Italia’s photo spreads to Marie Claire’s fashion forecasts, the color has been called the new neutral, one that flatters every skin tone and blends seamlessly across styles and cultures.
In Pakistan too, olive tones have quietly threaded their way through local design, whether it’s in festive silk joras, muted organza lehengas, or tailored menswear. There’s a shared appreciation for what the shade stands for: strength, serenity, and a grounded kind of elegance.
It’s also refreshingly universal. For South Asian complexions, olive offers that golden-hour warmth that both softens and enhances, the kind of color that works under Karachi’s sun just as beautifully as it does under Tuscany’s.
THE SEASONAL SHIFT
In a fashion realm obsessed with excess, think glitter, gloss, and dopamine dressing, the Hadid sisters’ choice feels like a collective exhale. Their olive gowns signal a move toward something quieter: intentional dressing. Clothes that don’t scream but whisper.
This fall, it’s less about the statement and more about the story. Olive green feels like the in-between, the bridge between nature and glamour, between classic and new. The shade brings depth without darkness, richness without flash, making it the perfect palette cleanser for a world learning to slow down.
HOW TO WEAR IT NOW
From bridal looks in Lahore to brunches in Milan, the olive mood is endlessly adaptable.
Pair it with gold accents for festive glamour.
Layer it with ivory, rust, or chocolate brown for everyday refinement.
Let it shine in silk, chiffon, or malai lycra, where the fabric catches the light just enough to look expensive without trying.
THE VERDICT
When Gigi and Bella wore olive to their sister’s wedding, they didn’t just coordinate, they communicated. They reminded us that the most timeless trends often come in the most grounded shades. And as the leaves start to turn and wardrobes shift again, there’s one thing we know for sure: the next season belongs to olive.