Mohsin Naveed Ranjha Pays A Heartwarming Homage To Radio Pakistan This Eid-ul-Azha!

Mohsin Naveed Ranjha Pays A Heartwarming Homage To Radio Pakistan This Eid-ul-Azha!

Eid-ul-Azha and fashion trends go hand-in-hand, and it’s no secret with the many festive collections we see coming out each year during this season. However, amidst them all, there are only a handful which filter the clutter and showcase not only a brilliant exploration of fashion, but also an editorial campaign that fashionistas would remember for  days to come. One such example this Eid-ul-Azha hands down, has to be, Mohsin Naveed Ranjha and his tribute to Radio Pakistan.


Incorporating the rich history of Radio Pakistan, it explores the presence of it in our houses over the decades as a vessel for brilliant newscasting, music, and entertaining shows with contemporary fashion and trends.

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The collection truly showcases works of fashion – or shall we say, art, which prove that when done by MNR, the designs sing to the melodies played by Radio Pakistan.

Done up in understated pastels and embroideries that would leave the wearer feeling fresh, light and breezy in the sweltering heat of summer, each piece is a living homage not only to the tunes that took over the waves of Radio Pakistan, but also the buildings and radio hosts who made it the icon we consider it today. Also the diversity in color in the talent is harkening back to the days where all was equal at least on the airwaves of this country 


Each piece in a way serves as an ode to the days when each festive season was filled with the sounds that added to the chatter and laughter coming from the AM/FM radios.


So, whether it is Nayyra – an ode to a spectacular radio-host done up in a sky blue colored karandi shirt adorned with kacha tilla pattern all across the shirt and delicate embroidery around the neckline, or Noor, a cooling slate green colored cotton net kurta featuring delicate block printed patterns and a rich jamawar patch across the front, each piece goes beyond just being an ensemble. It turns into a magical piece of history that we’re sure the MNR clientele would truly want to be a part of!


For men too, MNR has it all covered – and we for one, are quite excited! Delving into a classic palette of creams, roses, and ivories that come to the forefront as dazzling pieces adorned with paisleys and florals, these ensembles go beyond what menswear has been for the festive season. It also comes as a breath of fresh air where MNR proves that men too can look spectacular over Eid sans the plain ol’ looks.


So, this Eid, we’re sure while there’s tons of options to go for, there are actually not that many who have explored the intricacies of fashion and the cultural history of Pakistan as Mohsin Naveed Ranjha has. We know we’d much rather have something which works as a piece of art and we bet, so do you – because Eid is about standing out from the crowd and who better than MNR to do that with?

  • In: Fashion