FLAMIN' HOT SOUNDFEST BROUGHT ENTERTAINMENT BACK AND FANS ARE THRILLED!

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Lay's Wavy launched its new Flamin' Hot flavor, claiming itself as "HAR CHIP SAY ZYADA HOT." Kurkure and Cheetos hereon, challenged Wavy resulting in a #FlamingHotWar across digital platforms, with ambassadors rallying for solidarity and requesting voters to for pitch their most favorite flamin' hot snack out among the three. The final showdown happened at the rocking FLAMIN' HOT SOUNDFEST!